Posts tagged ‘Blizzard Jobs’

March 5, 2012

Blizzard to Lay off 600 Employees…I feel so guilty

I totes feel like a jerk for canceling my WoW subscription, after reading the news that Activision Blizzard Inc. is laying off 600 employees. The layoffs will occur in the Blizzard Entertainment sector, but it is reported that most of the cuts will come from non-game development departments. Sadly, the number of active subscribers to World of Warcraft, Blizz’s cash cow, have dropped since the release of Trion’s Rift last year and EA’s Star Wars: The Old Republic a few months ago.

As an avid WoW player, I’m not surprised by the decline in subscriptions, as the standard of gaming is getting rather steep and gamers want more. After patch 4.3, which was anxiously awaited and was met with a resounding “meh” by players, defecting to greener pastures, such as Rift and SWTOR, wasn’t a far leap. Fans of SWTOR were waiting years for its release, and there was no way Blizz was going to be able to keep  those fans from leaving. Rift is a far superior game play experience for mature WoW players. When I left WoW to play Rift, I found that trade chat isn’t filled with obnoxious teenagers mudslinging and generally showing why it sucks to play with immature teenagers. Yes, I miss the beautiful music and gorgeous artwork in World of Warcraft, but I’m satisfied with what I’ve left behind because of the game play experience I’ve gained. Also, as a loyal Blizzhead and WoW player, canceling Blizzcon 2012 was bad for fan morale, and making me wait until quarter 4 of 2012 to release Mists of Pandaria is just not going to satiate me. There are too many ways I can get my fix now, especially with the news of Free to Play Everquest and DC Universe. Blizz, you became complacent and then figured out you needed to scramble to catch up. I think it’s sad that people have to be laid off, but something had to give and it hasn’t been Blizz giving to their fans.

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January 25, 2012

Blizzard to Add In Game Advertising?

As a slightly obsessed, yet don’t find it difficult to stop for bathroom breaks and interact with the outside world, World of Warcraft player, I have the utmost respect for Blizzard Entertainment. I love that I can escape to another world, kick some much needed butt as a stress reliever and for once in my life have some pretty rad super powers (I can make it rain fire). With this in mind, I was a bit disheartened when I heard that the powerhouse that is Blizz is going to be adding in game ad content to their new project “Titan.” According to Blizzard’s current job board (sad that I read them, I know, but one day…) they are looking for a “Franchise Development Producer-NEXT-GEN MMO.” This job will be filled by someone who is able to

“Be the key liaison between the development team and other functional teams within Blizzard Entertainment (e.g. creative development, licensing, marketing, legal) to create brand-extending merchandise for the next-gen MMO franchise, including:

  • Books / Novels
  • Action figures
  • Comics
  • Short movies
  • Apparel”

Yay, I am so glad they are going to keep with the tradition of their other games, even though this “Titan” is rumored to be a casual MMO possibly leaning toward a more social aspect, and bring us merchandise. I am a collector. Merchandise is my thing. BUT wait…there’s more! This job will also need to “Work with major consumer brands to facilitate product placement and licensing within the world of Blizzard Entertainment’s next-gen MMO that enhances the gameplay experience.” Wait. Wha…Huh? I play games to escape to another world, not to be reminded to “Have a Coke and a Smile” while I’m doing major damage to a giant monster, or in some cases a giant mechanical chicken. How is this going to “enhance the gameplay experience?”

Is Blizzard short on cash? Because I know how much I’ve contributed to their profit margin. Is this game going to be free-to-play? Every day I deal with ads stuffed into my Android gaming apps, and I ignore them, because I am a cheap bitch who doesn’t want to shell out 99 cents to play an ad free game. Is this going to be a Warcraft with Friends type game? Fingers crossed. I know that having little social extras like World of Warcraft Remote on my tablet has made my game play experience all the better, or my obsession a little more worrisome, but I think having a more socially interactive piece to games is awesome. It also gives me something to fiddle with on my downtown, without firing up WoW.

At this time, there is nothing more that can be done but speculate. Some believed that Blizz would have an announcement at BlizzCon, but since they just announced there will be no BlizzCon 2012, they get to keep the “Titan” carrot dangling for as long as they want. I’m always looking forward to the brilliance that is Blizzard, and will look forward to whatever project “Titan” has in store as well.